Logo
Prioritize use especially with new audiences.
Primary Logo
Use with established audiences when space is limited or as an accent.
Logo Mark
use when the logo mark appears in another location on the same design.
Logotype
The logotype may be used when vertical space is limited or when the mark is being used on the same application in another area.
use when the logo mark appears in another location on the same design.
Logo Stacked
The lockup may be used when vertical space is limited or when the mark is being used on the same application in another area.
Prioritize use especially with new audiences.
30 Year Logo
For PCI’s 30th anniversary we created a special logo for use on specialty items and advertising.
Correctly utilizing safe zone spacing protects the logo and its uses.
Logo Construction & Safe Zone
In order to maintain clear composition, the logo needs adequate breathing room when close to any other graphical elements.
The space between each letter is 1.5x width with x being the grid width. Spacing between the “P” and “C” is only single width to create an illusion of equal spacing.

Consistent branding with our partners and sponsors aligns us in our common goals.
Sponsorships & Co-Branding
